Google Maps is becoming a location-ad juggernaut

Seeing ads in Google Maps isn’t anything new, but Google is making it easier and more effective than ever for brick-and-mortar businesses to advertise themselves to people using the location-based service and…

Advertisers emerge as buyers for ad tech

With venture capital money for ad tech and marketing technology businesses scarce and strategic buyers also hard to find, marketers are emerging as potential acquirers. The slump in optimism around ad tech and…